Ladbrokes has a fantastic reputation in the UK as one of the leading bookies, and has been around for a very long time indeed (my dad has had an account there for nearly 30 years which says a huge amount about their customer service over that time). They have brought this experience and more to the table with their online casino.
Licence & Independent Testing
Ladbrokes is licenced in Gibraltar. This puts it within the UK government’s whitelist of jurisdictions deemed to have a similar level of regulation (and hence protection) for players as would be found in the UK. Their pay-out percentage and fairness of their random number generator is certified by eCogra – a recognised organisation for such things (eCogra was originally set up by Microgaming, but is now independent, with quality assurance reviews undertaken by KPMG – one of the ‘Big 4’ audit firms)
Customer Service & Support
Support is available 24 hours a day, 7 days a week. You can get in touch via e-mail or phone, but there’s no ‘Live Chat’ option, which seems to be the only omission in an otherwise impeccable service.
Software & Playing Options
The casino has a number of different playing options: Download, Instant play, Mobile and Live Dealers. As for the software, Ladbrokes uses the Microgaming platform which means that there is a huge choice of top quality games to play on. Also, since Ladbrokes is not just a casino, you will have access to all their other gambling services including sports betting, poker and bingo.
As a player, you should note that you will not be able to open an account if you are from one of the following locations: Australia, France, Turkey, USA, Belgium, American Samoa, Guam, Northern Mariana Islands, Puerto Rico, US Virgin Islands, United States Minor Outlying Islands, French Guiana, Guadaloupe, Martinique, Reunion, Mayotte or Saint Pierre et Miquelon. There are some partial restrictions if you are resident in Holland or Hong Kong.
Ladbrokes is slightly unusual amongst many other online casinos, since they have a chain of betting shops located around the UK. This means that you can get instant withdrawals there – dependent on the queue of course! Being a betting operation, you can also make deposits over the phone and apart from that, you can use all the mainstream payment methods such as Debit/Credit cards, PayPal and NETeller through their cashier system.
Bonuses & Promotions
There are always lots of promotions running at any given time. These range from the opening bonus & offers for existing customers, to regular Blackjack and Slots tournaments – not to mention their VIP program. One thing to watch out for is the occasional monthly bonus which requires you to deposit usually within a 2-week window to claim it. Also, these have to be physically “claimed” via the Ladbrokes website which actually, is a good idea as many gamblers prefer not to receive bonuses because of the hefty play-through requirements.
Ladbrokes Casino is currently offering a choice of 3 welcome bonuses, each with a 100% deposit match attached to them.
- Option 1 – This is the basic bonus. Deposit up to £50, and you’ll get a 100% match bonus, with just a 20x wager requirement that all games count towards.
- Option 2 – If you deposit from £51 – £250, you’ll still get a 100% match, but the wagering requirement sneaks up to 30x and only certain games count towards this.
- Option 3 – From £251 – £500, again the match percentage is 100%, and only certain games count toward the wagering requirement, but that falls back t0 x20.
There are plenty of tournaments and special promotions going on which are updated regularly. For example, there is currently an offer (amongst others) called “Pub Slots Friday” where you can claim 25 free spins on Lord of the Rings when you play over £15 on UK Pub slots on a Friday.
These offers are constantly being updated and so you’ll need to check back to see what’s on!
Ladbrokes has a great VIP program, where if you meet their wagering requirements (deposit, purchase and play over 7,500 Chips per month) you can get a whole host of benefits that aren’t available to regular customers. These include games with higher maximum bets (sometimes up to 10k!); exclusive promotions and deals; plus they’ll take you out on them! – past events have included the British Grand Prix, Wimbledon, the Grand National and more – definitely worth a look if you’re meeting the requirements or think that you might.
Ladbrokes is one of the best known gambling operations in the UK and with heavy competition, this reputation is not earned lightly. Not only will becoming a member at Ladbrokes give you access to a great casino, with top quality customer service to boot, you can access the range of gambling services that they provide. If you’ve not played there yet – you should definitely take a look.